Public Wi-Fi doesn't require authentication to access it. Given that hackers are a massive threat to your online privacy, what can you do about it? Use a VPN to protect yourself against hackers Unprotected hotspots give hackers yet another way to break into your device and steal your data. Public Wi-Fi is a marvelous thing, letting you work from any Starbucks, but it's also a huge security vulnerability. But now, fake links on social media and hacked social media accounts are also serving as ways to intrude on your privacy and steal your data.
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For instance, phishing has been a standard method for over a decade, which involves sending fake emails that either ask you to connect to a spoofed website that looks like one you trust or that have links that install malware on your computer. Hackers are always evolving their techniques. Or you may be annoyed by the way Facebook wants to tell your friends what you've just bought or listened to, or the way the LA Times is showing you ads for something you looked up two weeks ago. You may not even realize that some of these details have been stored.
In real time, you may be using the internet to make a Skype call or for video conferencing. It's useful to advertisers, and with the advent of Big Data, it might be more useful than you realize. Your browsing data includes cookies, ISP logs, and browser plugins that might store data. And hackers will also be interested in your contacts, because if they can get hold of those, they can send phishing emails to everyone you know. There might be plenty of information in your emails that you don't want the world to see - confidential business documents, love letters, details of your bank accounts. Emails, SMS, and instant messages are all kept on servers somewhere. All of this private information could be used to compromise your other online accounts, too. It might include details of purchases that you've made on Amazon, or investments made with an online broker. There’s lots in this type of data that a hacker could use to steal your identity. This includes your name, address, email address, SSN, tax number, date of birth, medical records, educational records, employment. PII - personally identifiable information. Let's have a run through some of the types of information that's there, and why hackers might be interested. You may not have realized quite how much of your personal information is available on the internet. So, keeping things private is already quite a big ask - even before the hackers get involved… What information is available to hackers? Even your IoT devices might be reporting on you. Your entire browsing history is stored by your ISP, tracked by Facebook and perhaps other advertisers. Then, you started banking online and now, your smartphone's connected, you have Facebook… and pretty much your whole life is online. Back in the 1990s, the only thing you seemingly had to worry about was your email. 
The world of technology is always evolving and so is our relationship with the internet.
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